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In commercial real estate, it’s all about data

July 14, 2015

There are thousands of companies in the commercial real estate industry. This means thousands of prospects, which means hundreds of thousands of contacts. That’s hundreds of thousands of contact data that change so frequently and regularly. How do professionals keep up with updating all of this data and information?

Commercial real estate brokers, agents, and professionals in general usually turn to CRM systems to keep track of their prospect data. If you’re currently using CRM, you’re doing it right. However, you probably find that your potential clients move around in the industry from one company to another, and that means the contact data in your CRM is out of date. Basically useless!

Your information has to be up to date, and this enriching and updating process of existing contact data can be painstakingly time consuming. As the cliché goes, time is money.

This is a problem that just simply exists for companies who use CRM. It’s a given, like a pizza restaurant that throws out old ingredients every night and has to bring in fresh new products. It’s an inherent task of updating that is essential for a company to stay successful and get new customers, whether it’s delicious pizza enthusiasts or commercial real estate clients!

There are a few solutions out there that attempt to deal with updating and providing data in the commercial real estate market, but none that are as reliable as InsideView. InsideView is a leading B2B data and intelligence provider, empowering users with accurate information on companies and contacts.

What this means is that InsideView enriches current data in your CRM, as well as provide access to new company and contact data from their database. Being able to access in-depth and accurate contact information gives brokers the power to engage more efficiently with their prospects, getting them that much closer to closing a deal.

Simply put, this integration of InsideView into CRM will give brokers an advantage over their competition in the commercial real estate industry.

Ascendix & InsideView is providing a free data evaluation of your company’s commercial real estate data. Find out how we can maximize your potential with InsideView!

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