Close More Deals Faster with a CRM Built for
Capital Markets

Match the right capital to every deal without spreadsheets or guesswork. AscendixRE Capital Markets CRM helps commercial mortgage bankers and capital markets teams centralize relationships, automate lender matching, and move deals from sourcing to closing – all in one intelligent platform.

The Problem with Generic CRMs in Capital Markets

Problem with Generic CRMs in Capital Markets infographics

If you’re using spreadsheets or a generic CRM, you’re likely:

  • Manually searching lender lists, deal after deal
  • Losing institutional knowledge when team members leave
  • Submitting deals to the wrong capital sources
  • Chasing updates across disconnected tools
  • Leadership has no real-time visibility
  • Working blind to what your colleagues are doing, risking duplicate outreach
  • Losing deals to competitors who simply respond faster with better-organized information

That costs time, credibility, and closings.

AscendixRE for Capital Markets: Specialized CRM for Real Results

AscendixRE is designed specifically for capital markets and commercial mortgage banking workflows – not retrofitted from a generic sales CRM.

What you get:

  • Intelligent capital source matching based on real deal criteria
  • Centralized lender, borrower, and deal intelligence
  • Automated workflows that keep deals moving
  • Clear visibility into pipeline, fees, and commissions

See How to Match Capital Faster in a 3-Minute Overview ➡️

Start Closing Deals Faster with AscendixRE for Capital Markets

If you’re an investment banker looking for results-driven opportunities, or a developer seeking financing services for a project, let AscendixRE CRM do the work for you.

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Match Capital Faster

Match Capital Faster

You’ll find the right lenders for every deal in seconds. When you create a new deal with your specific requirements (e.g. property type, loan amount, location, LTV ratios), AscendixRE Capital Markets CRM automatically analyzes your entire capital source database and presents you with an intelligent list of the most relevant lenders for that particular transaction.

  • Reduces manual searching time by up to 70%
  • Instant access to lender preferences and criteria
  • Automatic capital source recommendations based on deal-specific parameters

 

Automate Admin Work

Automate Admin Work

Streamline your process with built-in reminders and notifications that keep deals moving forward. For teams needing advanced workflow automation, Action Plans is available as a billable add-on, requiring a separate implementation engagement beyond the standard onboarding scope.

  • Customizable checklists that guide team members through complex multi-step workflows (Action Plans add-on)
  • Automated task creation and assignment when deals reach specific stages (Action Plans add-on)
  • Automatic follow-up reminders based on deal age or inactivity periods
  • Workflow triggers that create tasks, send notifications, or update records automatically (Action Plans add-on)
Automate Admin Work
Create Professional Materials in Minutes

Create Professional Materials in Minutes

Included with your capital markets CRM subscription, Ascendix Composer automatically generates beautiful, branded documents based on your CRM data.

  • Save hours per week on document production and eliminate copy-paste errors
  • Pull live data directly from your capital markets CRM
  • Export to PDF or Word with one click for easy sharing and editing
  • Customize templates to match your branding
See Your Pipeline at a Glance

See Your Pipeline at a Glance

See the big picture and access concise reports through interactive dashboards built in AscnedixRE Capital Markets CRM.

  • Kanban boards with drag-and-drop deal progression across customizable stages
  • Executive dashboards showing real-time pipeline metrics and revenue forecasts
  • Custom dashboards tailored for brokers, managers, and leadership teams
  • Visual tracking of deal stages, capital source engagement, and closing timelines
See Your Pipeline at a Glance

Get AscendixRE Capital Markets CRM Demo

In 30 minutes, we'll show you how to eliminate manual lender tracking, match capital sources intelligently, and get the enterprise-grade CRM your competitors wish they had.

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Track Every Capital Source Relationship

Track Every Capital Source Relationship

Historical intelligence prevents duplicate submissions, ensures proper relationship management across your team, and helps you learn from past successful placements.

  • Track detailed lending criteria, including LTV ratios, debt yield requirements, rate preferences, asset type, preferred transaction method, etc.
  • Categorize sources by capital and property type, equity investment size, geographies, and your custom criteria.
  • A 360° view of the client across multiple asset classes and geographies.
  • Relate capital sources to prospective customers, Deals, and other records.

 

Track Every Capital Source Relationship
Manage Equity Profiles and Commissions

Manage Equity Profiles and Commissions

With AscendixRE Capital Markets CRM, you can manage both equity capital sources and track commission structures in one unified platform.

  • Store detailed profiles, track and categorize by various criteria (e.g. preferred returns, waterfall structures, hold periods, IRR targets, etc.)
  • Associate multiple deals, contacts, and accounts with each equity for complete relationship mapping
  • Track commission structures and fee arrangements for each deal automatically
  • Calculate and manage complex commission splits among multiple producers and team members

 

Find Anything in Seconds

Find Anything in Seconds

Fine-tune your search with Ascendix Search tool included in the subscription.

  • Perform multi-criteria searches across all your CRM data
  • Find capital sources, borrowers, and properties on interactive maps with radius search
  • Generate visual reports with charts and graphs directly from search results
  • Export lists to Excel for a quick analysis
    Bulk edit multiple records simultaneously to save time
Find Anything in Seconds
AI Assistant interface redesign

AI Assistant

AI Assistant in AscendixRE for Capital will let you capture notes, create records, and search your database using natural voice commands — perfect for logging updates after calls or finding what you need without clicking through filters.

  • Voice-Powered Data Entry
  • Draft Emails with AI Agent for CRM
  • Task Scheduling and Faster Search

Fast, hands-free, and built for how mortgage brokers actually work.
COMING SOON!

Start Your Trial of AscendixRE Capital Markets CRM Now

We offer a free demo of our Capital Markets CRM solution without any obligations.

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Pricing: $99/month

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AscendixRE Capital Markets CRM offers $99/month Enterprise Plan that includes:

Our purpose-built capital markets CRM knows your needs and speaks the same terminology. Book a free demo.

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Why AscendixRE CRM for Capital Markets?

Over 26 years in the CRM market, we'e got smart about the challenges capital markets professionals and commercial mortgage bankers face and have designed our CRM to address those needs.

AscendixRE Capital Markets CRM is a result of years of smoothing friction points that capital markets firms face daily.

Step-by-step, we moulded the generic Salesforce CRM into a genuinely specialized solution for capital markets. We didn't stop at just renaming or adding the objects and fields. We continued tinkering with it—and we still do—so it fits complex industry workflows like a glove.

Wes Snow, CEO & Co-Founder, Ascendix

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Purpose-Built for Capital Markets
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Enterprise-Grade Security
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White-Glove Concierge Support & Onboarding
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Competitive Pricing with Included Salesforce License
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Two Supporting Products are Included
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Mobile Version for On-The-Go Access
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Regular Updates
Caleb Coffman
Special Projects Director at Gantry

1) Salesforce-based nature of AscendixRE, ensuring a smooth transition.
2) Simpler system structure, focusing on capital sources and streamlining various other processes.
3) Available integrations.
4) Topnotch consultants that supported onboarding and growth.

That’s why the decision to switch to AscendixRE CRM became a complete no-brainer for Gantry. Also, Ascendix Search is a huge time-saver. It allows us to find lists, track different tags, and empower our users to see and update their data, which is not possible in the basic Salesforce search.

Carole Stanley
Controller at Talonvest Capital, Inc.

Before implementing AscendixRE for Capital Markets, I had to create different Excel reports for Tom so he could make projections and business decisions for the firm.

I was chasing data scattered in multiple places. If the execution team updated a loan amount in Asana, I had to look there and make sure my Excel numbers matched. There were so many different moving pieces that weren't talking to each other.

Now there's one place where everything is updated, and everyone sees it at the same time. That makes my life easier. It's probably one of my favorite things about AscendixRE for Capital Markets as well as the action plans feature, lender matrices through the Composer tool, and building out loan programs on top of capital sources.

Thomas R. Sherlock
Co-Founding Principal at Talonvest Capital, Inc.


My favorite aspect is the centralized data management system that is dynamic and interconnected. Having the data centralized in one place - AscendixRE for Capital Markets:

1) We are better educated on who the right client is, what the right assignment is, where we can add value in the capital decision process;

2) We can teach, educate and train team members to improve their efficiency and productivity in processing deals.

3) We can eliminate recency and other biases in recommending capital solutions to our clients.

David Michalski
Lead Utility Player at Black Bear Capital Partners

AscendixRE has been instrumental in providing the essential database infrastructure we required to store contact information for our clients and B2B relationships, track transactions, and create performance reports for our users.

The team at AscendixRE is extremely responsive and capable of solving any issues that occur during the utilization of the service immediately. In addition, they have developed functionality within our platform specifically tailored to meet the unique needs of our internal processes.

It has been a pleasure working with AscendixRE and using their service over the last two years. I highly recommend their services to any CRE firm looking to improve the efficiency and effectiveness of their processes.

Start a Free AscendixRE Capital Markets CRM Trial

See how AscendixRE automates capital source matching and centralizes your entire mortgage banking operation in one intelligent platform.

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FAQs about AscendixRE CRM for Capital Markets

If you have additional questions not covered here, please contact our team. Also, get a free consultation and demo to make more informed decision.

Who is AscendixRE Capital Markets CRM for?

AscendixRE Capital Markets CRM is for:

  • Commercial mortgage brokerages
  • Capital markets service providers
  • Specialist debt and equity advisory
  • Commercial lending brokerages
  • Investment sales brokers
  • Commercial mortgage advisors
  • Commercial real estate investors
  • Capital markets advisory
  • Commercial loan brokerages

How to Migrate from Generic CRM to Capital Markets CRM Quicker?

Your data may come from another CRM database, Outlook, or just spreadsheets. You can migrate on your own, following the tutorial, or use our comprehensive data migration services. Our team will help you import accounts, contacts, deals, and capital sources using our proven data template mapping process. We’ve successfully migrated data from Excel, Outlook, Apto, and other CRM systems for firms managing thousands of records.

What are Best Capital Markets CRM Features to Evaluate?

Your ideal Capital Markets CRM must contain the following features:

  • Automated matchmaking facilities
  • Workflow/Process Automation
  • Transaction Management
  • Ability to get a long list of sources in just a few clicks
  • Smooth creation of Sourcing records
  • Tracking of Contacts’ preferences, their interest level, and activities
  • Ability to add an unlimited number of Capital Sources to a particular Deal
  • Ability to generate an unlimited number of sourcing sheets
  • Forecasting your fees
  • Commercial loan calculation
  • And more!

To try all the listed above features in an easy-to-use Capital Market CRM software, feel free to request a demo.

Can AscendixRE CRM for Capital Markets be Customized for My Firm's Specific Needs?

Yes, AscendixRE is a highly customizable capital markets CRM. While it comes pre-built with industry-specific objects and workflows for capital markets, we can easily customize fields, deal stages, reports, and processes to match your specific business needs. Our team can also provide custom development services to add specialized functionality (e.g. integrating with your loan origination system, building custom portals for your capital sources, or creating specialized reports for your executive team, etc.)

How to Choose a CRM Tailored for Capital Markets Professionals?

Step 1: Identify main pain points and needs that a generic CRM cannot cover to compose the list of features to evaluate.
Step 2: Research, demos, free trials.
Step 3: Gathering the team’s feedback and making the final decision.