Stiles hired Ascendix to renovate their Microsoft Dynamics CRM system with streamlined functionalities, practical features, and a user-friendly interface. Adrienne Zalking, the Head of Marketing at Stiles, tells about this project and how a new system helps in lead generation and business development.
Background
Stiles is a full-service commercial real estate firm operating since 1951 that is recognized for developing more than 43 million square feet of award-winning office, industrial, retail, mixed-use, and residential projects throughout the Southeast.
With its diverse capabilities, Stiles has achieved a stellar reputation for excellence and market leadership within the real estate industry. In addition to Development, Construction, Architecture, Realty, and Property Management, Stiles also specializes in Financing, Acquisitions, and Repositioning. Since 1951, Stiles has played a vital role in South Florida’s rise to prominence.
Stiles hired Ascendix to make their Dynamics 365 platform more user-friendly. We advised them on best practices in the MicrosoftDynamics CRM optimization, existing features, and integrated new developments. The renovated CRM allows users
to store client data and share the files with other departments.
Introduce your business and what you do there.
Adrienne: I’m the head of marketing at Stiles Corporation, a full-service real estate developer. We specialize in both commercial and residential properties.
What challenges were you trying to address with Ascendix Technologies?
Adrienne: The divisions within our company were unknowingly pursuing the same prospects because we didn’t have a central platform to share client files. As such, a new CRM system was integral to our business development.