Ascendix helped Trademark Property migrate from VTS to AscendixRE CRM (a custom version of Salesforce built for commercial real estate brokers) and customize it to meet the growing needs of leasing, tenant services, property management, and asset management departments. Trademark continues to see the value in AscendixRE and our development services, and we keep expanding their CRM capabilities.
Background
Our client – Trademark Property Co. – is a Texas-based full-service real estate company reimaging the commercial, retail, multifamily, and mixed-use property development & management market since 1992.
Trademark offers its clients a comprehensive range of services such as Asset Services, Acquisitions & Structured Investments, Capital Markets, Ground Up Development and Redevelopment, Property Management, and Leasing.
For 30 years, they’ve invested $4.5B and developed or redeveloped 21M square feet of commercial mixed-use projects.
Doug Harmonson, a VP of Research & Technology at Trademark Property. He joined Trademark in 1999. And since starting Trademark’s research department in 2003, he has played an essential role in creating several proprietary research tools for Trademark and delivering research services both for in-house use and for Trademark’s partners.
Doug shared with us his thoughts on the value that AscendixRE and Ascendix team brought to Trademark and future changes they will implement to increase tenant representatives’ effectiveness.