If you noticed that your Salesforce – Pardot connection doesn’t work adequately, automation rules seem to be too weak to cover your needs, or Salesforce feeds your Pardot wrong and unstructured data, which ruins your lead segmentation strategy, it’s time to conduct a thorough assessment.
Our questionnaire includes check-up questions about:
- Pardot technical setup in Salesforce
- Necessary Salesforce configurations
- Data mapping and management
- Lightning and Visualforce page layouts
- Pardot user roles, campaign, and fields & objects setup
- Lead segmentation, grading, and scoring
- Pardot forms, landing pages, and email list configurations