AscendixRE: AppExchange App Development for Commercial Real Estate

The Requirements We Had to Meet to Feature AscendixRE on AppExchange

To make the most of our business growth and reach a wide network of Salesforce users, including major players like JLL, Colliers, and Lee & Associates, we saw the importance of featuring AscendixRE on AppExchange, however, there was a set of requirements we had to fulfill first.

To secure a place on AppExchange, it was imperative for us to:

• Refine the architecture of our application,
• Meet the expectations of the Salesforce user community and deliver a feature-rich solution,

• Design a user-friendly interface that integrates smoothly with Salesforce’s UI and provides a seamless experience,
• Conduct an exhaustive review of the code to adhere to the rigorous compliance standards and security protocols established by Salesforce,
• Devise a comprehensive business strategy coupled with a meticulous release roadmap,
• Gain proficiency in utilizing the License Management Application (LMA) to manage trials, subscriptions, and licensing and facilitate the transition from free trials to paid subscriptions.

Having defined our focus objectives, we soon took the first steps to enter the extensive AppExchange competition.

Launch of Our AppExchange App Development Initiative

In 2012 we became an AppExchange partner and started actively working on a comprehensive business plan for the publication of AscendixRE on AppExchange.

It outlined our go-to-market strategy, pricing model, customer support plans, and success metrics.

Steps We Took to Get Listed on AppExchange

• Developed a listing plan to market and sell AscendixRE on AppExchange.
• Packaged our solution to manage user-based licenses, protect our code, and have the ability to upgrade it in the future.

• Successfully passed a mandatory security review by Salesforce to meet its rigorous security standards, protect customer data, address any emerging vulnerabilities, and ensure compliance with Salesforce’s secure coding standards.
• Prepared detailed documentation that includes installation guides, user manuals, and FAQs.
• Passed a listing review process by Salesforce to ensure all information and materials meet their standards.

With a decade of expertise, we’ve mastered our use of the License Management Application (LMA) to adeptly handle client trials, subscriptions, and licensing. Our proactive release strategy ensures our solution evolves in line with market trends.

To maintain the highest security standards, each update undergoes a rigorous security review by Salesforce, keeping AscendixRE both cutting-edge and secure.

The Results of Our AppExchange App Development Project

• Since 2012, AscendixRE has been used by thousands of Salesforce users worldwide and top-performing CRE companies like Cresa, Savills, Innovative Capital, and others.
• The average CSAT rating of AscendixRE on AppExchange is 4.97.
• Our presence on AppExchange has granted us direct access to Salesforce’s extensive network of customers and prospects,
• It enhanced our visibility and user adoption rates and ultimately tripled our development ROI.

• This success ignited us to roll out another Salesforce-based app – Ascendix Search and get it featured on AppExchange. Ascendix Search also quickly became an instant success among Salesforce users for facilitating complex Salesforce searches.
• As a long-standing Crest (previously Gold) AppExchange Partner with over ten years of experience, we not only meet but exceed Salesforce’s strict standards.
• Crest’s level of partnership demonstrates our ongoing commitment to customer satisfaction, the consistent growth of our client base, and our dedication to evolving our expertise.

Why Ascendix as an AppExchange App Development Partner?

At Ascendix, we’re seasoned in navigating the Salesforce Partner and AppExchange ecosystem, offering you a streamlined path to market success. Our comprehensive consultancy covers everything from app development to strategic market entry and ongoing support.

With us, you’ll get:

• End-to-end AppExchange app development expertise, saving you time and resources.
• Efficient Security Review strategies, minimizing costs.
• A strong track record in successful app launches.
• Targeted marketing and support for your AppExchange solution.
• A complete development team, ready to tackle all aspects of app development and launch without the need for additional staff.

As a company that has experienced the power of turning ideas into thriving businesses through our own products and helping clients succeed, we can attest to the vast opportunities that await.