Salesforce Maps Alternatives: Explicit Comparison of Top Solutions

November 13, 2024
16 min

While Salesforce Maps is a popular choice, offering advanced features like route optimization, asset tracking, and territory management, it does have some drawbacks.

The high cost, complex setup from scratch, user interface, and vendor lock-in motivate companies to explore Salesforce Maps alternative solutions that are more affordable, user-friendly, integration-friendly, and prospecting-focused.

To help you find the best Salesforce Maps alternative solutions, for your team, we’ve rounded 10 top Salesforce Maps competitors based on user reviews, functionality, integration, and pricing.

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Top 10 Salesforce Maps Alternatives

 

Ascendix Search

 

Created by: Ascendix Technologies
G2 Rating: 4.3
Price: offers free trial, $15 per user/month (Special Pricing for Nonprofits)

Ascendix Search is an advanced geo-mapping software based on Salesforce. Its functionalities are somehow similar to Salesforce Maps but with custom features and advantages.

With Ascendix Search users can:

  • find Contacts on the map, showcase Contact-related information, and filter Contacts by specified criteria;
  • conduct spatial or radius search of Properties/Contacts/Opportunities/Availabilities on the map
  • see all the currently serviced properties in a specific territory
  • track all current leads and opportunities in a specific territory
  • see all apartments managed by “XYZ” management company across the nation
  • identify clients you are currently servicing, the ones in the sales pipeline, and those you have yet to reach out to.

Pros of Ascendix Search:

  • Advanced Search Capabilities

Ascendix Search is known for its powerful search functionalities, which allow users to filter and search through extensive datasets using various criteria. It can be beneficial for sales teams looking to pinpoint specific leads, accounts, or opportunities quickly.

Contact preferences AscendixRE Investment Sales broker CRM

Search Capabilities in Salesforce Maps Alternative – Ascendix Search

  • Powerful Prospecting Functionality

Ascendix Search as a must-have real estate agent tool allows to automate your lead prospecting by applying radius search (find Contacts/Accounts within X miles from a specific property or location), conduct geo mapping search by drawing polygons/shapes on the map, find new Contacts using search by zip code.

radius search for contact non-profits 2

Radius Search of Contacts in Salesforce Maps Alternative – Ascendix Search

  • Improved Data Visualization & Reports

One of the key features of Ascendix Search is its ability to visualize your data in a variety of ways, including maps, charts, and tables. Ascendix Search also offers a variety of reporting options to help users understand their data better and make better decisions.

The data visualizations in Ascendix Search are customizable. You can choose the fields that are displayed in the visualizations, the type of visualization that is used, and the colors and formatting of the visualizations.

The data visualizations in Ascendix Search can be shared with others. You can export the visualizations to PDF, Excel, or CSV files, or you can embed the visualizations in other applications.

Regarding reporting functionality, Ascendix Search offers a rich library of report templates. Users can customize reports by adding or removing fields, changing the formatting, and adding filters.

This kind of functionality isn’t presented in Salesforce Maps.

 

Visualisation Functionality in Salesforce Maps Alternative - Asendix Search

Visualisation Functionality in Salesforce Maps Alternative – Asendix Search

  • Audience Builder Tool

Ascendix Search lets users easily save searches and create lists of Contacts. Without extra help, you can then nurture these Contacts by launching mass emails, planning phone calls, and scheduling meetings in bulk.

 Generated List of Contacts for Lead Nurturing in Salesforce Maps Alternative - Ascendix Search

Generated List of Contacts for Lead Nurturing in Salesforce Maps Alternative – Ascendix Search

  • Mailchimp Integration

You can launch mass email campaigns without leaving a CRM thanks to the Ascendix Search integration with Mailchimp. Also, it lets you choose templates and send the emails to the increased number of Contacts ( 50,000 +) for lower price.

send properties to target audience using Mailchimp+ AscendixRE integration

Mailchimp Integration Included in Salesforce Maps Alternative – Ascendix Search

  • High level of customization

Ascendix Search is a highly customizable tool. If you need to add any search criteria, operator, or field Ascendix team can easily do that.

  • Territory Management

Ascendix Search may offer capabilities for defining and managing sales territories. It can help organizations allocate resources effectively, prevent overlap, and ensure balanced coverage across different areas.

  • Integration

Ascendix Search is 100% compatible with Salesforce. Such integration streamlines data flow between mapping and CRM saves time and reduces the need for duplicate data entry.

Advanced Map Search and Lease Expiration Tracking

We have been using the Ascendix Search for over a year now. The largest benefit to us has been in the ability to quickly locate information via the map, without having to filter after the search. For example, we need to find lease/sale comps for a specific area that may cross over into multiple zip codes. Go to the map, draw the polygon and there are the comps we need. In addition, finding lease expirations for prospecting purposes via the same search process. The less time we have to spend looking for information and the more time we can spend on actionable items exponentially increases productivity!

-Hal Penchan, Vice President at Altschuler and Company

Cons of Ascendix Search:

  • Learning Curve: Any new software comes with a learning curve, and Ascendix Search is no exception. Users may need some time to become familiar with the interface, features, and functionalities.
  • Dependence on Data Quality: The effectiveness of Ascendix Search’s search and visualization capabilities relies heavily on the quality of data within your CRM or database. If your data is inaccurate or incomplete, the software’s performance may suffer.
  • Limitations in Map Icons configuration: Ascendix Search supports the following formats for custom icons: gif, jpeg, and png. Additionally, users can’t change the color and size of map icons if the system is configurated by object field value.
  • Limitations in Supported Browsers: Ascendix Search doesn’t support Microsoft EDGE Non-Chromium, Microsoft Internet Explorer on Microsoft Windows and Apple macOS, or Mozilla Firefox on Apple macOS.

Best Salesforce Maps Alternative – Ascendix Search

Perform a geomapping search, follow/unfollow your Records in bulk, and much more.

Geopointe

 

Created by: Geopointe LLC
G2 Rating: 4.3
Price: $70 per user/month
Geopointe is a Salesforce-based mapping tool presented on AppExchange. The tool integrates Salesforce data with Google Maps to provide geographic insights for sales, ops, execs & marketing.

Pros:

  • Mapping and Visualization: Geopointe provides interactive maps that allow you to visualize data points, leads, accounts, and contacts on a map. This visual representation could provide valuable insights into your business’s geographic distribution.
  • Route Planning and Optimization: One of Geopointe’s key features was its ability to optimize routes for field sales or service teams. It could lead to more efficient travel and cost savings.
  • Territory Management: Geopointe offered tools for defining and managing territories based on geographic regions, ensuring equitable distribution of resources or clients among sales reps.
  • Integration with Salesforce: Geopointe integrated well with Salesforce CRM, allowing seamless access to location-based data directly within the CRM platform.

Cons:

  • Cost: Geopointe’s pricing might have been a downside for some businesses, especially smaller ones. The price could vary based on factors like user number and required features.
  • Not user-friendly: Geopointe’s UI is not the easiest to understand as multicomponent mapping software, and UX could be more intuitive.
  • Dependence on Vendor: Geopointe is not a standalone app. By integrating solely into Salesforce, you’re dependent on Salesforce’s functionality.
  • Learning Curve: Due to the range of features offered, there could be a learning curve for users who are new to the software. Training and support might be needed to utilize its capabilities thoroughly.
  • Limited Standalone Offering: Before its acquisition by Salesforce, Geopointe primarily focused on its integration with Salesforce CRM. It could be a limitation for businesses not using Salesforce as their primary CRM.

 

 

Esri ArcGIS

 

Created by: Esri
G2 Rating: 4.5
Price: Esri ArcGIS is a leading Geographic Information System (GIS) platform offering a vast array of tools for mapping, analysis, and data visualization. It is suitable for organizations with complex spatial data needs and the resources to invest in its implementation.

Pros: 

  • Unmatched Functionality: ArcGIS boasts the most extensive set of features compared to other GIS platforms. It offers tools for data collection, editing, analysis, and visualization, catering to even the most complex needs.
  • Scalability and Customization: ArcGIS is highly scalable, allowing you to adapt it to the size and complexity of your organization. Additionally, extensive customization options ensure it fits your specific workflows.
  • Integration Capabilities: ArcGIS integrates with various enterprise systems like CRMs and business intelligence tools, facilitating data exchange and streamlining workflows.
  • Developer Tools and Flexibility: For developers, ArcGIS offers robust APIs and SDKs for building custom geospatial applications.
  • Global Presence and Support: Esri has a strong global presence with a large user base and established support infrastructure.

Cons:

  • Cost and Complexity: Esri ArcGIS can be expensive, especially for smaller businesses. Additionally, its extensive functionality can be overwhelming for users with limited GIS experience.
  • Steep Learning Curve: Mastering ArcGIS requires significant training and technical expertise. This can hinder adoption and limit its accessibility for some teams.
  • Limited Free Option: While there’s a free trial, ArcGIS doesn’t offer a robust free version with significant limitations for long-term use.

eSpatial

 

Created by: eSpatial
G2 Rating: 4.3
Price: from $1,495.00 per user/year (+$500 for each additional user) to $9,995.00 per user/year for a complete solution
eSpatial is a web-based mapping software that focuses on helping businesses visualize and analyze their data in a geographic context. It enables users to create interactive maps, perform spatial analysis, and make data-driven decisions based on location intelligence.

Pros of eSpatial:

  • User-Friendly Interface: eSpatial is known for its intuitive interface, making it easy for users, even those without extensive GIS knowledge, to create maps and perform spatial analysis.
  • Customizable Mapping: Users can create customized maps by importing their own data, applying various styles and symbols, and adding annotations and labels.
  • Spatial Analysis: eSpatial offers a range of spatial analysis tools, such as distance measurement, buffer zones, heat maps, and clustering, to derive insights from geographic data.
  • Data Integration: The platform supports importing data from various sources, including spreadsheets and CRM systems, allowing users to map and analyze their business data.
  • Collaboration: eSpatial facilitates collaboration by allowing users to share interactive maps with team members, stakeholders, or clients. Users can also embed maps in presentations and reports.
  • Web-Based Access: As a cloud-based platform, eSpatial can be accessed from any device with an internet connection, providing flexibility for users to work from different locations.

Cons of eSpatial:

  • Limited Advanced Features: While eSpatial offers a good range of basic mapping and analysis capabilities, it might lack some of the more advanced features found in specialized GIS software.
  • Complex Analysis: For users requiring complex and advanced spatial analysis, eSpatial’s capabilities might not be as robust as dedicated GIS tools.
  • Pricing Structure: eSpatial’s pricing can be complex, and users may need to reach out to their sales team for custom quotes based on their specific needs.
  • Learning Curve for Advanced Features: While the interface is user-friendly, some of the more advanced spatial analysis features might require a learning curve for users not familiar with GIS concepts.

SalesRabbit

 

Created by: SalesRabbit
G2 Rating: 4.5
Price: for a single user only $0; 3 Users Minimum $29per user/month (billed annually); 10 Users Minimum $39per user / month (billed annually), 100 Users Minimum – Enterprise pricing (contact with Sales Team is required)

SalesRabbit is a field sales enablement platform designed to optimize door-to-door and field sales activities.

Pros of SalesRabbit:

  • Lead Management: SalesRabbit allows users to manage leads, track their progress, and update information in real-time. This helps sales representatives stay organized and focus on high-potential prospects.
  • Route Optimization: The platform helps sales teams plan efficient routes, reducing travel time and increasing the number of interactions they can have in a day.
  • Location Tracking: SalesRabbit offers real-time GPS tracking, enabling managers to monitor the location of their sales reps and ensure they are adhering to their assigned routes.
  • Territory Management: Users can define and manage territories, ensuring that sales reps are assigned to the most relevant areas based on their expertise and goals.
  • Check-In and Check-Out: Sales reps can check in and out of locations using the mobile app, providing visibility into their activities and helping managers assess performance.
  • Data Insights: The platform provides data analytics and reporting, offering insights into sales performance, conversion rates, and other key metrics.
  • Integration: SalesRabbit integrates with popular CRM systems, allowing seamless data transfer between the field and the back office.

Cons of SalesRabbit:

  • Niche Use: SalesRabbit is primarily designed for door-to-door and field sales teams. It might not be as versatile for businesses with different sales models.
  • Learning Curve: While the platform offers powerful features, there might be a learning curve for new users, especially those who are not familiar with field sales software.
  • Cost: SalesRabbit’s pricing can be relatively high, especially for larger teams. The cost may not be justifiable for smaller businesses with limited budgets.
  • Mobile App Dependency: The platform heavily relies on its mobile app for field activities. Connectivity issues or user adoption challenges could impact its effectiveness.
  • Limited Customization: While SalesRabbit provides customization options, some businesses might find limitations in tailoring the platform to very specific needs.

Badger Maps

 

Created by: Badger Maps
G2 Rating: 4.7
Price: Outside Sales People: $58 per user/month, billed annually. $69.00 / Month /Billed Monthly. No Setup fee
Large Companies: $95 per user/month, billed annually. $109.00 / Month / Billed/ Monthly. No Setup fee

Badger Maps is a cloud-based route optimization and territory management software designed specifically for field sales teams. It helps businesses improve sales efficiency by optimizing routes, managing territories effectively, and providing mobile tools for sales reps on the go.

Pros:

  • Enhanced Route Optimization: Badger Maps optimizes routes for multiple stops, considering real-time traffic data to save time and fuel costs.
  • Simplified Territory Management: It automates territory design, creates heat maps for sales insights, and allows assignment and tracking of territories.
  • Streamlined Mobile App: The offline-capable app offers turn-by-turn navigation, access to lead & account data, and reporting features.
  • Improved Sales Productivity: By optimizing routes and territories, Badger Maps allows sales reps to spend more time closing deals.
  • Data-Driven Decision Making: Reports and analytics help sales managers gain insights into team performance and customer activity.
  • CRM Integration: Seamless integration with popular CRMs ensures data consistency and reduces manual entry.
  • Customization Options: Customizable features like map pins and note-taking cater to specific workflow preferences.

Cons:

  • Limited Features Compared to Robust GIS Platforms: While powerful for route optimization and territory management, it lacks the advanced geospatial functionalities offered by GIS platforms like Esri ArcGIS.
  • Pricing Might Not Suit All Teams: Subscription costs can be a hurdle for smaller teams or those with limited budgets.
  • Focus on Sales Reps: The platform may not cater to complex needs of marketing teams or require additional tools for broader sales team functions.

Maptive

 

Created by: Maptive
G2 Rating: 4.3
Price: $250 / 45 days pass 1 User License
Pro: $1,250/year billed annually ($110/month if billed monthly) 1 User License
Team: $2,500/year billed annually, $220/month if billed monthly 5 User Licenses
Enterprise: Contact Sales Team

Maptive is a cloud-based mapping solution for visualizing and analyzing data with custom maps.

Pros of Maptive:

  • User-Friendly Interface: Maptive is known for its intuitive and easy-to-use interface, which makes it accessible even for users with limited technical expertise.
  • Customization Options: It offers a wide range of customization features, allowing users to create highly tailored maps that meet their specific needs.
  • Cloud-Based: As a cloud-based solution, Maptive eliminates the need for software installation and provides easy access from any device with an internet connection.
  • Data Integration: Maptive supports integration with various data sources, including Excel, Google Sheets, and CRM systems, making it easy to import and visualize data.
  • Scalability: The platform can handle large datasets, making it suitable for businesses of all sizes.
  • Real-Time Collaboration: It allows multiple users to collaborate in real-time, enhancing teamwork and productivity.

Cons of Maptive:

  • Cost: Maptive can be relatively expensive, especially for smaller businesses or individual users, with pricing starting at $250 per year for a single user.
  • Limited Advanced Features: While it offers many useful features, some users might find it lacking in advanced GIS capabilities compared to more specialized mapping software.
  • Dependent on Internet Connection: As a cloud-based tool, its performance and accessibility are heavily dependent on a stable Internet connection.
  • Limited Offline Functionality: Maptive does not offer extensive offline capabilities, which could be a limitation for users who need to access maps and data without internet access.

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SPOTIO

 

Created by: Spotio Inc.
G2 Rating: 4.5
Price:Per user, starts at $29

Spotio is a cloud-based sales intelligence platform that provides advanced territory management, route optimization, lead generation, and competitor tracking functionalities.

Pros:

  • Advanced Route Optimization & Territory Management: Optimize routes, manage territories with heat mapping, and automate territory assignment.
  • Lead Generation & Competitor Tracking: Identify potential leads and track competitor locations for strategic advantage.
  • Mobile App & Integrations: Access features and data on the go with a mobile app. Integrates with popular CRMs and sales tools.
  • Sales Performance Management: Gamification features and performance dashboards help motivate and track sales teams.

Cons:

  • More Complex Interface: Compared to some other options, Spotio can have a steeper learning curve.
  • Higher Pricing: Spotio might be on the pricier side for smaller teams or those with limited budgets.

Maptitude

 

Created by: Caliper Corporation
G2 Rating: 4.7
Price: Online Subscription – $420/year, Desktop Subscription – $695/year, Desktop No Subscription – $995 (10 years), Enterprise Subscription – $9,995/year for 10 users

Maptitude is a GIS and mapping software for business mapping, route planning, and logistics.

Pros:

  • Territory Management & Heat Mapping: Effectively design territories, visualize customer data, and identify high-potential areas.
  • Data Visualization & Analysis: Create insightful maps with various data layers for deeper understanding of sales territories.
  • User-Friendly Interface: Maptitude offers a relatively intuitive interface compared to some GIS platforms.
  • Cost-Effective Option: Compared to Spotio, Maptitude can be a more affordable choice for some teams.

Cons:

  • Limited Mobile Functionality: Maptitude primarily functions as a desktop application, limiting access on the go.
  • Focus on Territory Management: Maptitude lacks sales intelligence features like lead generation and competitor tracking found in platforms like Spotio.

Mapbox

 

Created by: Mapbox
G2 Rating: 4.2
Price: Mapbox’s pricing can be complex due to the various services. For more information, check the passage about cons

Mapbox is a popular platform that provides mapping and location-based services for developers and businesses. It offers tools and APIs for creating custom maps, integrating location-based data, and building location-aware applications.

Pros:

  • Customization: Mapbox offers extensive customization options, allowing developers to design maps that align with their brand’s look and feel. You can choose from various map styles, colors, and labels to create a unique map experience.
  • Developer-Friendly: Mapbox provides a range of APIs, SDKs, and libraries that make it relatively easy for developers to integrate maps and location services into their applications, websites, and services.
  • Location Data Integration: Mapbox supports the integration of location-based data, enabling developers to visualize and analyze geographic information.
  • Geocoding and Routing: Mapbox offers geocoding (converting addresses into geographic coordinates) and routing services, making it possible to calculate optimal routes and directions for various transportation modes.
  • Scalability: Mapbox’s infrastructure is designed for scalability, ensuring that maps and services can handle high volumes of traffic without significant performance degradation.
  • Community and Documentation: Mapbox has an active community and provides comprehensive documentation, tutorials, and resources to help developers get started and troubleshoot issues.

Cons:

  • Pricing Complexity: While the platform offers a free tier and flexible pricing plans, the cost of scaling up can be a concern for some users, particularly for businesses with extensive mapping needs.
  • Limited customization: Although there are a lot of customizable settings, it’s difficult to customize fully maps (street colors, etc.).
  • Issues with data migration: Migration of data can be an issue if the developer is not able to meet the requirements or if the support team doesn’t give any further assistance on enabling the feature.
  • Limited Offline Capabilities: Mapbox heavily relies on online access to its services and map tiles. While it’s possible to create offline maps with Mapbox, this can require additional effort and might not be as seamless as online usage.
  • API Changes: Like any software platform, Mapbox can undergo updates and changes to its APIs and services, which might require developers to adapt their applications accordingly.

We also created a comparison table of Salesforce Maps alternatives so you can digest the information more structurally. The table provides a snapshot of features, pricing, and target users for each option.

Top 10 Salesforce Maps Alternatives p1

Top 10 Salesforce Maps Alternative Solutions

Top 10 Salesforce Maps Alternative Solutions

Overview of Salesforce Maps Drawbacks

Even though Salesforce Maps is a powerful tool designed to support field sales operations and offers similar functionality to the alternative solutions we’ve analyzed, there are a few key reasons why organizations shop around for Salesforce Maps competitors:

  • High costs

Maps licenses start at $75 per user, per month. Maps Advanced licenses are $125 per user, per month. The standard edition ($75 per user, per month) includes map-based visualization, data-driven prioritization, automated routes and schedules, lead auto-assignment, and mobile app access.

For a field sales team willing to turbocharge field productivity with advanced route optimization and geo-analytics, there is an advanced edition – $125 per user/month. Users get thematic maps, routing with advanced business logic, and routing for more extended time horizons for this price.

Both versions, Maps and Maps Advanced, are billed annually. However, adding on additional products may incur more costs.

That’s result in a problem for many companies because they simply can’t afford or justify that expense and need a more budget-friendly option.

  • Complexity in setting up from scratch

The Salesforce Maps initial setup can be complex. To setup Salesforce Maps from scratch, you need to run several modules in Trailhead, look for information in additional resources, documentations, and guides.

  • Complex Interface

Salesforce Maps interface can be overwhelming and tricky to navigate, especially for reps who aren’t super tech-savvy. Salesforce maps don’t have a user-friendly interface, especially in the mobile version. For non-tech-savvy users, operating Salesforce Maps will be cumbersome and time-consuming.
Specific feature requirements

Even though Salesforce Maps is a popular mapping software, some companies often realize that the current SF Maps functionality doesn’t quite suit all of their needs. For example, Salesforce Maps have limited customization, users find it difficult to map crossover with accounts and contacts, and much more.

Alternatives might address these requirements more comprehensively, whether it’s advanced customization, specific integrations, or unique visualization capabilities.

  • Limited integrations

While Salesforce Maps integrates seamlessly with Salesforce CRM and outside apps available on AppExchange, some organizations may have other systems or data sources that need integration. For example, you need to extract data from different sources. If this source isn’t in Salesforce, then you have to MANUALLY make a map on a program not compatible with Salesforce. This manual process becomes increasingly time-consuming, especially if your team consists of more than five users.

  • Vendor lock-in

Relying solely on Salesforce Maps could lead to vendor lock-in. If, for some reason, you decide to switch from Salesforce to another CRM software, get patience because it’s a long-lasting process.

Explore Salesforce Maps Alternative in Action

Book Ascendix Search demo to see how is works compared to Salesforce Maps and its alternative solutions.

Final Words

Finding Salesforce map alternative solution requires a lot of time and effort. Before heavily investing in a specific mapping software, test whether it covers your business needs and matches your CRM.

For those who are Salesforce enthusiasts and seek a cost-effective and highly customizable option in lieu of Salesforce Maps, consider exploring Ascendix Search. Our solution offers a more tailored approach to meet your needs.

Why Ascendix Search (1)

Request a demo to explore how you can perform an advanced search with Ascendix Search.

FAQs

Does Salesforce Have a Mapping Tool?

Yes, Salesforce offers a mapping tool called Salesforce Maps. This tool, previously known as MapAnything, integrates with Salesforce to provide various location-based services.

What Is the Use of Salesforce Maps?

Salesforce Maps helps businesses visualize CRM data on a map, allowing users to see where customers, prospects, and other assets are located. It offers route optimization to improve the efficiency of field sales and service teams, reducing travel time and costs.

Moreover, Salesforce Maps provides valuable location-based insights by leveraging geospatial analysis. Businesses can use these insights to identify trends, uncover opportunities, and make data-driven decisions. For instance, companies can analyze the density of customers in a particular area and adjust their marketing or sales strategies accordingly.

Is Salesforce Maps Free?

No, Salesforce Maps is not free. It is an add-on tool for Salesforce that requires a subscription. There are two pricing tiers:

  • Basic Version: This costs $75 per user per month and includes features such as sales route optimization, visualization of CRM data, auto-assignment of leads based on location, and mobile access.
  • Advanced Version: This costs $125 per user per month and includes all the features of the Basic version, plus advanced priority scheduling, thematic mapping, and extended route planning capabilities.

Both versions are billed annually and require a subscription to the Salesforce CRM platform.

How Much Does Salesforce Mapping Cost?

The tool is available in two editions: the Basic version, which costs $75 per user per month, and the Advanced version, which costs $125 per user per month, both billed annually. The Basic version includes essential features like sales route optimization and mobile access, while the Advanced version offers additional capabilities such as advanced priority scheduling and thematic mapping

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