We analyzed self-reported Salesforce salary information submitted by professionals around the world on well-known platforms like Indeed.com, Payscale.com, Glassdoor.com. We also included data from a survey report on MasonFrank.com to provide a meaningful overview of current salary trends across US states and cities, worldwide, and the growth dynamics from 2017 to 2020.
Compare agencies’ AppExchange ranking, services provided, industries in focus and Salesforce Clouds they have experience with.
Our key discoveries encompass the most important findings like:
*Editor’s Note: The number of the listed states taken for the analysis of salaries of certain positions may vary depending on the available information on the above-mentioned resources.
How can you benefit from this report? If you are a Salesforce specialist, you can see what other professionals with a similar level of experience and technical knowledge are currently earning. Due to this, you’ll be able to better understand your market value.
If you are planning to launch a Salesforce implementation project and hire the team of experts, you’ll have a benchmark for reasonable budget expectations for the project cost. So, you’ll be able to opt for the most cost-effective team structure and engagement model.
Prior to jumping to our review, it’s worth saying a few words about the selected platforms for our analysis. Namely, Indeed.com, Glassdoor.com, Payscale.com, and MasonFrank.com.
It’s time to learn more about Salesforce serverless functions, how they differ from AWS Lambda or Azure Functions and how they can help you overcome data management challenges
Indeed is an American employment website for a job search that was founded in November 2004. The company listings on this site display reviews and salary stats based on submitted information of current or former employees.
Salesforce profile on Indeed.com
Also, you may find there benefits the selected organization offers its workers, filter the reviews and salary tabs by state, job name, and category.
Glassdoor is another review platform for employees that has been headquartering in Mill Valley, California since 2007. On this platform current and former workers can anonymously review companies, submit and view salaries as well as search and apply for jobs.
Salesforce profile on Glassdoor com
Each profile on Glassdoor has a company overview, its rating, reviews, open positions, interviews, and information about salary and benefits. Salaries can be sorted by pay periods (hourly, monthly, or annually), the job function or status, and location.
PayScale is a Washington-based company that helps employers manage employee compensation and employees understand their worth in the job market. Similarly to the two above-mentioned websites, PayScale is a job listing and review platform where you can find information about the company, its rating, salary, and open jobs.
On the company profile, you can filter salary by job title.
Salesforce profile on PayScale com
Mason Frank International was founded in 2010 in London as a Salesforce recruitment platform. They help organizations find the best IT talents from any location and on any employment basis: permanent (in-house or remote) or contract (freelance).
Mason Frank Salesforce recruitment website
Recently, they’ve released the report of independent Salesforce salary survey results in 2020/21 with the statistical analysis of essential information provided by Salesforce professionals. This information was related to employees’ wellbeing, certifications, skills and experience, and earning potential.
Now, let’s analyze the base Salesforce salary from different angles with respect to the job title, seniority of experience, location, and employment type.
The most frequent search queries are: what is the salary for a Salesforce developer? and What is the average salary for a Salesforce administrator? But we decided to go the extra mile and examine more positions in greater detail based on data available in the Salesforce salary report from Mason Frank and job listings and company profiles from recruitment & review platforms.
To have a comprehensive view of all the salaries, we divided them into several segments dedicated to:
| Position | Avg. Junior Salary | Avg. Senior Salary | Average Salary |
|---|---|---|---|
| Customer Success Manager | $145, 358 | $166, 308 | $155, 833 |
| Solution Architect | $135, 950 | $155, 770 | $145, 860 |
| Consultant | $134, 625 | $155, 575 | $145, 100 |
| Product Manager | $121, 810 | $142, 760 | $132, 285 |
| Project Manager | $120, 450 | $141, 400 | $130, 925 |
| Software Engineer | $113, 221 | $138, 327 | $125, 772 |
| Business Analyst | $109, 200 | $141, 400 | $125, 300 |
| Software Developer | $111, 416 | $136, 518 | $123, 967 |
| Account Executive | $102, 950 | $139, 400 | $121, 175 |
| Administrator | $97, 350 | $122, 350 | $109, 850 |
To sum up the above-mentioned information, we will build the chart of the average Salesforce salary rates in the USA of the most popular professional niches:
Average Salesforce Salary in the USA
To leverage fully all the customization capabilities of Salesforce platforms, businesses may need to hire Salesforce developers who can modify, develop, and fine-tune Salesforce products to ensure the software fits their corporate needs.
Salesforce developers can customize apps with the help of the Force.com platform (Salesforce’s application development platform) and use code to extend the functionality of the product. And, as such, they should have in-depth knowledge of the Salesforce ecosystem and its mechanisms.
In addition, Salesforce developers must be experts in Apex & Java programming and have experience with the Visualforce framework.
Salesforce developer certifications include:
Salesforce Developer Certifications
More about Salesforce certifications and credentials you may find in our post How to Select a Salesforce Implementation Partner
You may employ a Salesforce developer full-time or hire a freelance contractor to scale up your Salesforce platform.
Annual Salesforce Developer Salary
On average, Salesforce developers make:
Salesforce developer average salary in the USA ranges from $124, 325 per year in Texas to $154, 575 per year in California state.
Senior Salesforce developer salary ranges from $134, 000 a year to $ 166, 000 per year.
Salesforce administrator is less technical comparing to Salesforce developer, but still one of the key players in Salesforce implementation project.
In greater detail about key roles in a Salesforce implementation process will tell our guide
Admins manage the Salesforce ecosystem in the organization and serve as a bridge between users and the platform. This person should be deeply knowledgeable about both the operations and needs of clients’ business and Salesforce itself. Salesforce admins take care of system updates and upgrades, user training, and ensure Salesforce is running as smoothly as possible.
That said, they should be able to effectively analyze data, processes, and flows to be on top of the system.
Salesforce Administrator Certifications
There are three types of Salesforce admin credentials:
Annual Salesforce Administrator Salary
Generally, they make the following salary in the US states:
Salesforce administrator average salary ranges from $105, 525 per year in Texas, Austin to $125, 050 per year in New York. Senior Salesforce administrator salary varies from $115, 000 in Indiana to $146, 000 in New York.
Salesforce software engineers, sometimes abbreviated as SWE, are specialists who apply the principles of software engineering to the design, building, maintenance, testing, and evaluation of Salesforce-based products.
Software engineers typically analyze the client’s needs, software structure, and recognize the limitations of the existing hardware. The required Salesforce certifications are usually similar to those of Salesforce developers. However, their salaries mostly differ from the salaries the developers earn on average.
Average Salesforce Software Engineer Salary
Salesforce software engineer salary ranges from $124, 325 yearly payment in Texas to $163, 000 a year in New Jersey. Salesforce senior software engineer salary payment varies from $ 129, 000 in Indiana to $152, 800 in New Jersey.
Salesforce intern salary ranges from $29/hr in Utah to $54/hr in New York.
A Salesforce Solution Architect orchestrates digital transformation of your platform by aligning your business goals and technology, selecting the right product features that maximize business value, and implementing and & integrating multiple clouds and systems.
Salesforce Architect Certifications
Overall, there are many types of Salesforce Architects that include:
Annual Salesforce Solution Architect Salary
On average, they make the following salary in the US states
Salesforce solution architect’s average salary starts from $ 135, 950 a year in Dallas, Texas, and ends up with $155, 700 a year in San Francisco, California.
Senior solution architect salary ranges from $130, 000 per year in Florida to $215, 000 a year in California.
Salesforce account executives work closely with current and prospective customers as advisors and sales executives at the same time.
Usually, they should possess solid knowledge of the Salesforce ecosystem, however, there are no particular Salesforce certifications account executives should have.
Average Salesforce Account Executive Salary
Their yearly salary ranges from state to state.
The lowest average account executive salary in the USA is reported in Texas – $102, 900 per year, the highest one is reported in California – $139, 400.
Salesforce senior account executive salary differs by state and ranges from $124, 600 a year in Atlanta, Georgia to $158, 900 in California.
The role of a Salesforce business analyst in a project is similar to that of a project manager in a team.
They need to have a thorough knowledge of both the Salesforce tools and company needs. Thus, business analysts are expected to be experts both in technical and managerial parts.
Salesforce business analysts are responsible for ascertaining, arranging, and enhancing the platform and improvement of the clients’ user experience.
Average Salesforce Business Analyst Salary
Business analyst’s salary in the USA looks like this:
Employees in New York receive the highest average Salesforce business analyst salary – $129, 300 a year and the lowest one in Texas – $110, 000 per year.
Salesforce senior business analyst salary varies from $94, 000 in Texas to $148, 900 in California. Salesforce intern’s salary lies between $30 – $33/hr.
Salesforce product managers are responsible for the product planning and execution throughout the Product Lifecycle.
It implies gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering, sales, marketing, and support teams to ensure revenue and customer satisfaction goals are met.
The Salesforce product manager also ensures that the product supports the organization’s overall strategy and ultimate goals.
Average Salesforce Product Manager Salary
This is a general overview of what product managers earn in some US states.
Average Salesforce product manager salary in the USA starts at $121, 800 a year in Texas and ends with $142, 700 per year in California.
The Salesforce project manager is responsible for the day-to-day management of the implementation project, in its essence, its scope, schedule, finance, risk, quality, and resources.
Typically, Salesforce project managers plan what work needs to be done, when and who’s going to do it; look at the risks involved in the project and managing these risks; coordinate work done by different people and make sure the work is done to the best standard, make sure the project is running on time and on budget.
Average Salesforce Project Manager Salary
Project managers earn on average the following salary in the US:
An average Salesforce project manager’s salary ranges from $141K in New York to $120K in Texas. Senior project managers can get from $107K in Indiana to $177K in New York.
A Salesforce Consultant is a crucial asset in the Salesforce implementation project. They perform multiple functions: from determining and documenting your requirements to designing solutions to ensure the platform solves business pain points. Salesforce consultants act as an intermediator between the Salesforce org and the clients until the completion of the project.
Watch Out For Top Mistakes of Selecting a Salesforce Consultant
Typically, Salesforce projects involve two main types of consultants: a Functional or Technical Salesforce Consultant that can be hired on permanent employment or a contractor basis.
Salesforce Consultant Certifications
The broad spectrum of Salesforce consulting certifications include:
Average Salesforce Consultant Salary
The scope of an average Salesforce consultant salary is below:
The highest Salesforce consultant average salary offering is in California and is $144, 000 per year and the lowest is in Texas – $133, 300 a year.
In addition, Salesforce senior consultant salary varies from the minimum of $103, 000 in Washington to the maximum of $184, 000 in Illinois.
Compare offerings of the top 10 US-based Salesforce consulting firms according to AppExchange ranking.
Salesforce customer success managers (CSMs) support customers to help them transition from sales prospects to active users of the products.
Encouraging customer loyalty and building close long-term client relationships are their top priority and the main responsibility.
Customer success managers guide customers through the sales process into the support phase. Unlike a customer support agent, Salesforce CSMs form a direct relationship with customers and provide them with timely value propositions. This helps customers grow and achieve goals while simultaneously strengthening their relationship with the business.
Average Salesforce Customer Success Manager Salary
Here are their average salary rates by US states.
Based on the reported numbers, the largest Salesforce customer success manager salary is paid in New York ($166, 308) and the lowest one in Texas – $145, 358.
According to the segments this analysis was divided into, the top states with the highest and the lowest salary rates in the development & administration niche are:
In the Salesforce management sectors, the leader with the lowest salary rate is:
And the leaders with the average highest annual payment rate is:
Top state with the lowest average payment for Salesforce consulting and support services:
Top state with the highest salary rate:
According to this research, the first place with the lowest Salesforce salary rates is taken by Texas. In contrast, the highest salary in most sectors is paid in New York state.
For our analysis, we took the most popular cities with Salesforce professionals in the US. Namely, Austin, TX; Boston, MS; Chicago, IL; New York City, NY; San Francisco, CA.
| US City/ Position | Administrator | Developer | Consultant | Business Analyst |
|---|---|---|---|---|
| Austin, Texas | $105, 500 | $124, 300 | $133, 300 | $110,000 |
| Boston, Massachusetts | $110, 400 | $149, 100 | $134, 700 | $116,200 |
| Chicago, Illinois | $111, 000 | $146, 800 | $138, 200 | $116,200 |
| New York City, New York | $125, 000 | $150, 800 | $143, 900 | $129,300 |
| San Francisco, California | $119, 400 | $154, 500 | $144, 000 | $128, 900 |
An Average Salesforce Administrator Salary in US Cities
To the date, an average Salesforce administrator salary in:
The junior Salesforce admins make in:
Senior administrators earn in:
The Average Salesforce Developer Salary in the US Cities
The average Salesforce developer salary in:
The salary of a junior developer:
The senior Salesforce developer on average earns in:
The Average Salesforce Consultant Salary in US Cities
The average Salesforce consultant salary is:
Junior specialists make in:
Senior functional and technical consultants get in:
An Average Salesforce Business Analyst Salary in US Cities
The average Salesforce business analyst salary is:
The salary of a junior developer:
Senior business analysts earn in
It can be concluded that the lowest Salesforce salary rates are in Austin, TX and the highest are in San Francisco, CA and in New York City, NY.
Annual Salesforce Salaries in Selected US Cities
Salesforce freelance contractors’ wage fall within the following range:
| US City/ Position | Administrator | Developer | Consultant | Business Analyst |
|---|---|---|---|---|
| Austin, Texas | $72-104 | $98-154 | $98-149 | $98-139 |
| Boston, Massachusetts | $72-118 | $98 - 149 | $87-13 | $87-139 |
| Chicago, Illinois | $87-128 | $98 -160 | $103-144 | $98-139 |
| New York City, New York | $85-135 | $128-215 | $98-149 | $93-139 |
| San Francisco, California | $93-123 | $124-149 | $104-170 | $98-133 |
In this US destination on average freelance Salesforce admins make $72-104/ hr, developers – $98-154/ hr, consultants – $98-149/hr, and business analysts – $98-139/hr
The following Salesforce experts in this city earn: administrators – $72-118/hr, developers – $98 -149/hr, consultants $87-13/hr, and business analysts – $87-139/hr
The average hourly rate in this place is: for admins – $87-128, for developers – $98-160, for consultants – $103-144, and for BAs – $98-139.
In this city you can hire Salesforce admins for $85 – 135/hr, developers for $128 – 215/hr, consultants – $98-149/hr, and business analysts for $93-139/hr
Salesforce professionals are paid here like this: an administrator – $93-123 per hour, a developer – $124-149 per hour, a consultant – $104-170 per hour, and a business analyst – $98-133 per hour.
Salesforce Hourly Salary Range in US Cities
Based on the data provided by Indeed.com, we can trace the following tendency of the Salesforce salary dynamics:
| Specialist/Year | 2017 | 2018 | 2019 | 2020 |
|---|---|---|---|---|
| Software Engineer | $120,769 | $119,732 | $124,504 | $125,772 |
| Software Developer | $118,668 | $117,631 | $121,366 | $123,967 |
| Solution Architect | $120,781 | $128,234 | $137,047 | $145,860 |
| Account Executive | $117,432 | $118,011 | $118,574 | $121,175 |
| Business Analyst | $92,863 | $103,081 | $114,190 | $125,300 |
Salesforce Salary Growth Matrix from 2017 to 2020
In general, the annual software engineer’s salary grew from $120, 769 in 2017 to $125,772 in 2020, i.e. 4.14% growth
Salesforce developer salary raised by $5, 299 since 2017 or 4.46%.
What’s more, solution architect’s salary in the US has increased by $25, 079, 449 from 2017 till the present, i.e. 20.8% increase.
The yearly income of Salesforce account executives jumped from $117,432 in 2017 to $121,175 in 2020 with a $3, 743 pay rise, i.e. 3.18%
Business analyst’s salaries showed a significant 35% increase which may mean about the increasing role of business analysts and the growing complexity of Salesforce projects.
We analyzed the average yearly income of Salesforce software developers, account executives, and consultants from different parts of the world based on Glassdoor.com, Mason Frank, and DOU.ua reports and got the following results.
Average Salesforce Salary Worldwide
Depending on the seniority levels, years of experience and technical skills, and cost of living in the country, the average annual Salesforce salary may vary significantly by continent and country.
We took several countries for the review in three main regions: North America, Europe, and Asia-Pacific.
| Country/Specialist | Administrator | Developer | Consultant | Business Analyst | Solution Architect |
|---|---|---|---|---|---|
| USA | $109, 850 | $123, 967 | $145, 100 | $125, 300 | $130, 925 |
| Canada | $70, 071 | $85, 605 | $89, 574 | $80, 601 | $97, 961 |
| UK | $61, 246 | $86, 001 | $85, 501 | $84, 059 | $115, 288 |
| Germany | $69, 897 | $85, 635 | $85, 984 | $91, 457 | $118, 715 |
| France | $58, 423 | $69, 622 | $62, 675 | $65, 714 | $86, 079 |
| Ukraine | $28, 800 | $28, 900 | $30, 000 | $23, 820 | $67, 050 |
| Australia | $110, 234 | $110, 234 | $98, 863 | $99, 193 | $132, 937 |
| India | $14, 761 | $18, 882 | $24, 657 | $13, 493 | $11, 150 |
| Singapore | $56, 759 | $62, 687 | $66, 634 | $65, 850 | $104, 951 |
| Japan | $40, 316 | $63, 580 | $48, 884 | $73, 484 | $109, 683 |
An average Salesforce salary in Canada is:
On average, in the UK the following Salesforce specialists earn:
An average annual Salesforce payments in Germany are:
Overall, Salesforce specialists can make in France such figures:
In Ukraine Salesforce professionals are paid with the following salaries:
An average Salesforce salary in Australia is the following:
In India, an average Salesforce salary is:
Salesforce professionals make in Singapore such salaries:
In Japan an average Salesforce salary is:
Annual Salesforce Salary Worldwide
| Country | Average Salary |
|---|---|
| USA | $127, 028 |
| Australia | $110, 292 |
| Germany | $90, 337 |
| UK | $86, 419 |
| Canada | $84, 762 |
| Singapore | $71, 340 |
| France | $68, 502 |
| Japan | $67, 589 |
| Ukraine | $35, 714 |
| India | $19, 588 |
In brief, the country with the highest average Salesforce salary in North America is the USA ($127, 028), in Europe, it is Germany ($90, 337) and in Pacific-Asia it’s Australia ($110, 292).
The country with the lowest average Salesforce salary in North America is Canada ($84, 762), in Europe it’s Ukraine ($35, 714), and in Asia-Pacific it’s India ($19, 588)
An average salary of Salesforce experts is a key factor to consider both for the specialists who want to be aware of position’s marketing value and for those who want to launch an implementation project and hire IT experts.
The research above clearly illustrates that even though the Salesforce salary range may differ in various locations due to different cost of living, they are united by the tendency to grow with each year.
So, joining a Salesforce ship will be a popular option to improve an earning potential years ahead that may result in overcrowding of the Salesforce job market and difficulty for businesses to find the specialist or a consulting agency with the best price-quality balance.
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Anzhelika specializes in B2B content marketing and has in-depth expertise in promoting the company's products and services through high-quality content. On the Ascendix Technologies blog, Anzhelika shares her insights of Salesforce and Microsoft Dynamics 365 CRM tips & tricks as well as overviews of new CRM tools and technology trends on the market.
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