Market Intelligence is a topic often discussed by business professionals, but what does it really mean? Good market intelligence is an opportunity to grow your business, reach those commission goals, save time prospecting, and provide a great opportunity for network building.
Sounds too good to be true, right? It’s not.
Some data aggregators have made it their business to collect Market Intelligence and condense it down to something manageable so the average user can benefit without additional training. This data often takes the form of accounts, contacts, list purchases, company statistics, and corporate news feeds. Information when processed & utilized by marketing and sales helps increase conversions, thus equating to more profit.
However, the price for Market Intelligence was traditionally only affordable for companies with substantial funds. These data plans are often bound by annual contracts, upfront payments, bulk purchase requirements or premiums for one time engagements.
Smaller businesses that have a minimized budget usually end up dedicating hours every week just to rummage the internet for nuggets of intelligence. For them, this is valuable time that would otherwise be spent creating collateral, on the phones, closing deals, or setting up meetings.
Data plans like the ones stated above are cost-effective for large companies, but one size does not fit all.
Now, let’s say there was an alternative way to gain Market Intelligence that was the “right size” for small to medium businesses?
What would be ideal? A flexible intelligence package? No annual contract or minimum purchase requirement? Integration with your Salesforce® CRM (Customer Relationship Management Software)? How about on-demand access to industry leading intelligence? Or eliminating those pesky intelligence exchange plans?
These were just some of the questions we asked ourselves when creating DataAmp. Our partnership with the leading B2B data aggregator InsideView® allowed our vision to become a reality. Combining a flexible low-cost alternative to expensive market intelligence packages, both large and small businesses can benefit from DataAmp.
DataAmp is a business solution that integrates directly within your Salesforce® CRM, eliminating the need to venture outside of the environment to acquire market intelligence. With no annual contracts or minimum purchase requirements, you only pay for the intelligence you need and not a penny more.
Priced at a cool $0.60 for an existing record enrichment or $0.95 for a record import (previously unknown contact), you get the intelligence you need when you need it, at an affordable price.
This pricing plan allows you to forgo those pesky intelligence exchange programs so your intelligence remains YOUR intelligence, and you can take back the hours spent trawling the internet for the same information. Gain the peace-of-mind that your intelligence comes from an industry leader in accurate B2B data.
Looking for market intelligence to AMP up performance? Give DataAmp a try today!